Eatery operators warned of harmful consequences of price war
The Restaurant Association says the ongoing price war in the industry is not a healthy approach for business. However, if companies continue to engage in a pricing strategy, a marketing expert has recommended damage control measures. Ake Pattaratanakun, head of the marketing department at Chulalongkorn Business School, said the Thai retail sector faces tough challenges […]
Eatery operators warned of harmful consequences of price war Read More »